Marketing and Corporate Communications Officer Job at a Reputable Bank

A reputable bank in ghana is seeking to recruit a suitable person to fill the vacancy as Head, Marketing, and Corporate Communications Department. Interested person should see below the Key Duties, Responsibilities, Qualification Required, Experience, and Mode of application.

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Table of Contents

Key Duties and Responsibilities

Develop and enforce on external communication strategy that results in an improved corporate reputation
Supervise the facilitation of official travels within and outside the country (e.g booking of flights, hotel, and visa processing)
Develop and lead in the implementation of a marketing strategy for the bank
Periodically review the bank’s products and services and propose reinvention as and when needed
Conduct frequent industry survey of product offerings to benchmark the bank’s products
Develop new products for management and board consideration based on customer needs
Design, place and implement monthly below-the-line and above-the-line communications
Planning of bank events (e.g. durbars and press conferences)
Evaluating requests for sponsorship
Prepare speeches for events and press releases
Collaborate with executive management to execute the bank’s public relations strategy
Build positive relationships with stakeholders, media and the public
Produce promotional materials and publications (brochures, videos, social media posts etc)
Lead in addressing enquiries from the media and other stakeholders
Track reputational perceptions, media coverage and follow industry trends
Lead in the mitigation of any reputational risks identified that could affect the image of the bank

Qualification Required & Experience

A minimum of first degree in Business Administration, Communications or a related field with 6 years of work experience, preferably in the banking industry
A recognised professional qualification in a relevant field
Good knowledge and experience in PR and communication systems, including corporate branding
Excellent communication, reporting writing, presentation, and organizational skills
Computer literacy – Microsoft Office skills
Dependability and the ability to maintain confidentiality
Good knowledge of workplace practices
Creative and problem-solving aptitude
Excellent negotiation skills

Location: Accra

How to Apply

Interested applicants who meet the minimum requirements should send their application letters with detailed curriculum vitae (CV) via email to:

crprtaffairs@gmail.com

Closing Date: 31 August 2020

Marketing and Corporate Communications Officer Job at a Reputable Bank

Key Duties and Responsibilities

Qualification Required & Experience

How to Apply

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